A flagship store that’s a new landmark. And a hallmark. Restore created a new landmark on a road that features the best brands from around the world. US Polo Assn. features iconic, contemporary fashion for men, women and children, which means that the flagship store had to add cachet to the apparel. The brief was challenging yet clear: create a completely original design for the store while remaining true to the brand’s core values and personality.
Restore created a design was both original and totally surprising. It adheres strongly to the brand’s values and personality while the end result is dramatically different from any other store of the global brand.
The façade resembles a high-end home more than a store, inviting passersby to discover what lies within. Once inside, US Polo is revealed in every poster, graphic and fixture. From the gigantic installation made of polo mallets, that is the first thing visitors see, to the saddles that decorate tables to the tiny horse-themed bookends, everything speaks of the authenticity and classic tradition that is US Polo. To read more, click here.